CLIENT: SEGA OF AMERICA
KEY ART / STYLE GUIDE / PACKAGING DESIGN / ILLUSTRATION
Sega’s multi-billion-dollar media franchise, Sonic the Hedgehog, has captured the imagination of fans in video games, television, theatrical releases, merchandise, and beyond. For this iconic brand, we’ve crafted comprehensive style guides, engaging campaign identities, striking key art, and captivating character imagery, among other brand elements. We remain driven to provide creative solutions that keep pace with the energy and excitement of this high-octane franchise.